Finding the best Fashion Photographers for a photo shoot can be a demanding task especially after ease of access to digital photography and inexpensive DSLR cameras, many amateur photographers claim to be professional photographers, when truth of the matter is that 99% of them never had a proper education or training.
NOT ALL PHOTOGRAPHERS ARE CREATED EQUALLY!
Hopefully this article will help you hire the best Fashion Photographer for your next project. Things to consider are:
1-BODY OF WORK AND PORTFOLIO
Make sure you carefully review their portfolio , looking for creativity, style, versatility, technical delivery and lighting
2-EXPERIENCE
Best photographers in the world are the most seasoned ones…trust me on that, Experience matters!
3-ART DIRECTION AND VISION
The photographer’s style and art direction is what sets him and eventually his clients apart from the rest
4-DELIVERING AND EXECUTING THE CLIENT’S VISION
Experienced photographers have the ability to combine their client’s vision and their own artistic style to create a perfect result each and every time
5-HAVING A PERFECT TEAM IS VERY IMPORTANT
Making sure that your photographer has access to a team of hair, Makeup, and fashion stylists, post production and retouching experts that he or she trusts
6-IMAGE QUALITY
Must meet the highest standards, no matter shooting for magazine covers or giant billboards, delivering the best possible images are what any top photographer must be able to provide.
7-PROFESSIONAL EQUIPMENT AND STUDIO IS A MUST
Shooting on location or studio requires a certain amount of professional gears that will enhance and ensure the best results, lacking those equipment can effect the final look and they are important
8-PERSONALITY
Manners and communication skills to help directing his team and the models as well as working with clients can be crucial, make sure you take your time and talk to your selected photographers prior to hiring them.
9-FLEXIBILITY AND CREATIVITY
Since each photography project can have it’s own challenges, being able to cope with those constantly changing issues require a flexible and creative person
finding a photographer with those qualities can make a a big difference in the overall experience of your project
10-LAST BUT NOT LEAST, LIGHTING, LIGHTING & LIGHTING
How to find a Professional fashion photographer in Los Angeles
WITHOUT A PROPER LIGHTING, NO MATTER HOW BEAUTIFUL THE CLOTHES, MAKE UP OR THE MODELS…
The final images will not have the same look and impact as the ones that do have the proper lighting techniques. Each style of photography requires certain style of lighting and only a few top photographers in the world can deliver those visually breathtaking images that can help a brand to become instantly famous.
Taking beautiful images can be easy, but taking images that can help a company to become internationally famous take much more than just a good photographer, but a top experienced fashion advertising photographer that can deliver images that are universally appealing and recognizable
Brands such as Guess, Dior, Armani, Versacci, Cavalli, D&G etc…understand the concept of BRANDING and MARKETING through PHOTOGRAPHY
They spend millions of dollars on their ad campaigns, catalogs, lookbooks, magazine ads etc…not because they like to but because they have to stay competitive and on top pf their game in this ruthless world of FASHION and they only trust a few top fashion photographers in the world to deliver the job.
Next time you search for someone like that make sure that you pur Shaun Alexander Photography on your selected top photographers list. Shaun is truly a genius of his era with close to three decades of solid experience both in film and digital photography as well as Video production, Music video production, album covers, promotional branding videos, TV commercials and more
Please visit http://www.ShaunAlexander.net
or Email your inquiries to info@shaunalexander.net for your next photography campaign or magazine cover shoot
and remember all the 10 steps you red in this blog.
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Best regards